Dustin Lynch Announces Stay Country Clothing Line
“Stay Country isn’t just a brand, it’s a lifestyle,” Lynch explains in a press release. “It’s where I grew up. It’s home to the rivers I’ve fished, the deer stands I’ve perched and the dirt roads I’ve roamed. It inspired Stay Country.”
Lynch's line includes hats, men’s and women’s shirts and accessories.
“I’ve always been a fan of what clothes say, especially now that I’m on stage every night,” he tells Women's Wear Daily. “We introduced a simple hat last fall and we couldn’t keep it in stock. So it’s time, we’re off to the races.”
The singer shares that he has actually had the idea for a clothing line since 2010.
“If my music had not taken off, I would have been further down the road with this by now,” he admits. “Aside from my music, it’s the number one focus in my life.”
Lynch will celebrate the clothing launch with a performance at the Stage in Nashville on June 12. The country singer will also headline the Music City Gives Back concert on June 7.
In addition to launching his new clothing line, Lynch plans to celebrate his recent No. 1 single, "Mind Reader," this summer.
“I can’t thank everyone at country radio enough for believing in me and ‘Mind Reader,’” Lynch said upon learning about his song going No. 1. “Next time we roll through town we WILL celebrate, so wear your party pants!”
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