One of my favorite reasons to road trip is the discovery of local restaurants and unique eateries. Before I hit the road, I pull up Yelp to find places to eat along the way that aren't chain restaurants.
We used to take family vacations when I was a kid. And we couldn't afford to fly, so we drove. In fact, because my dads parents lived in Memphis, we would have either 3 "fairly long" days in the car, or one "pretty long" paired with a "marathon" 14 or 15 hour day to get home...
Giant state plus spread out cities equals occasional long road trips for most Montanans. Most of those trips tend to involve traversing a mountain pass or two. Not a problem for two thirds of us, but for those with motion sickness it's definitely an issue...