It’s Opening Day For Cookie Sales
Did it seem to you that there was a girl scout on every corner this weekend? There might have been.
Did it seem to you that there was a girl scout on every corner this weekend? There might have been.
When it comes to winning big at the box office, never bet against Pixar. ‘Brave‘ is not only the acclaimed animation studio’s thirteenth film, it is their thirteenth film to open at number one at the box office. It’s a track record that just about everyone else in Hollywood would kill for.
For those of us who follow the box office, this weekend was a case of deja vu. Once again, ‘Madagascar 3: Europe’s Most Wanted‘ headlined the top ten and once again, ‘Prometheus‘ snatched the number two spot. Both films managed to keep their momentum despite the opening of two new releases starring two of the biggest movie stars in the world. That’s good news if you’re ‘Madagascar 3′ or ‘Prometheus,’ but pretty bad news if you’re Tom Cruise or Adam Sandler.
It’s difficult to imagine two more different films going head-to-head at the box office. However, by appealing to completely different audiences, ‘Madagascar 3: Europe’s Most Wanted‘ and ‘Prometheus‘ both managed to emerge from the weekend as big winners, making this the first weekend in months where two new major releases opened strong.
The box office can be a funny thing. Last weekend, ‘Men in Black 3‘ made $55 million and was considered a disappointment. This weekend, ‘Snow White and the Huntsman‘ pulled in $56 million and it’s considered a roaring success. As bizarre as that sounds, it all makes sense when you look at the details.
‘Battleship‘ was supposed to be the film that nudged ‘The Avengers‘ out of the number one spot at the box office, but instead you can just go ahead and insert your own “You sank my battleship!” joke here. ‘The Avengers’ didn’t cling to the top spot for the third week in a row, it dominated the top spot for the third week in a row, taking in another $55 million for a grand domestic total of $457 million.
Poor Barnabas Collins never stood a chance. Tim Burton’s ‘Dark Shadows‘ found itself clobbered to death over the weekend courtesy of Earth’s Mightiest Heroes, who rode a perfect cocktail of hype and stellar word-of-mouth to an unprecedented second weekend. It’s no longer a question of whether or not ‘The Avengers‘ will be one of the biggest movies of all time, mainly because it already is one of the biggest movies of all time: after only nineteen days, it’s crossed the $1 billion mark. The question we should be pondering now is whether or not it will become the biggest movie of all time.
Just one new movie opening in wide release this weekend, but for comic book fans, it’s a Superhero-palooza.
The Harrison Ford/Daniel Craig sci-fi vehicle ‘Cowboys & Aliens’ tied with ‘The Smurfs’ for first place at the box office, with each taking in $36.2 million in their debut weekend.
The blockbuster ‘Harry Potter and the Deathly Hallows – Part 2′ dropped to fourth, earning a total of $318.4 million in the three weeks since its release, while ‘Friends with Benefits,’ ‘Horrible Bosses,’ and ‘Transformers 3: Dark of the Moon’ dropped out of the top five.
The 'Hangover' boys were back for another booze-filled adventure this weekend, and as box office estimates showed, audiences were more than willing to go along for the ride.
The sequel to the 2009 smash comedy took in a whopping $105.8 million over four days, helping to make this weekend the biggest Memorial Day weekend ever at the box office.
Even better for 'Part II,' its $86.0 intake between Friday and Sunday was the highest ever for a comedy, and the second-highest for an R-rated movie, behind only 'The Matrix Reloaded.'
Since we can’t spend the entire Memorial Day weekend barbecuing, many Americans observe the day by hopping over to the local cinema to take in a blockbuster movie and some free air conditioning.
Memo
Three new movies are opening nationwide this weekend.
One has the makings of a mega-blockbuster in 'Thor,' the latest in a long line of superhero movies from Marvel. Interestingly enough, this one is from critically acclaimed and Oscar-nominated director Kenneth Branagh, the man behind such Shakespeare adaptations as 'Henry V.'
The other big releases this weekend are a nice alternative to the loud thunderous action in 'Thor.' The first is 'Something Borrowed,' based on the popular book by Emily Giffin, starring Kate Hudson and Ginnifer Goodwin. If that doesn't float you boat, you may want to try 'Jumping the Broom,' about two very different families who come together for a wedding at Martha's Vineyard.
Which of these movies will you see this weekend? Take a look at their trailers after the jump, then check out a list of movies still playing in theaters.