Pour Us a Glass. Fresh Juice Company Coming to Downtown Billings
Just last week we had some fun here at the office speculating on what new business we'd love to see take over the former Well Pared location next door to Walker's Grill downtown. ICYMI, we had a bunch of wacky ideas that included a miniature Walgreens, a hookah bar/jazz club, and a doggie daycare facility.
No sooner had the digital ink dried on our story, when I spotted bright new signage this week in the windows of the vacant space.
The windows of the retail space near the corner of N 27th St and 1st Ave N are wrapped with logos and social media tags for a company called Fresco Juice Co. As soon as I got back to the office, I searched for company info, thinking it was probably a franchise. It is not.
Fresco Juice Co, LLC was registered in Billings in May of 2022. According to the company website and Facebook page, they'll offer fresh-pressed organic juices and other goodies. The website appears to be a work in progress, so we don't have any information on what their lunch menu will look like at this point. I reached out to the company contact email and will update this story if/when I can find out more.
The fresh juice industry is expected to grow.
According to IBIS World, juice and smoothie bars are a $2B annual industry and the segment is expected to grow in popularity over the next four years as consumers continue to rebound from the mess created by COVID. They add,
With access to higher disposable income, consumers are expected to increase their spending and be more willing to purchase higher-priced juices and smoothies.
According to Fresh Juice Co.'s Facebook page, they're hoping to open sometime in September. We can't wait to check it out. We're also looking forward to a new business coming this fall on Broadwater Ave that sounds pretty interesting. It's an "on-demand" market with 25 vending machines full of just about everything. Read the story here.