
Cool New Lifestyle Shop Now Open in Downtown Billings
An "awesome store for awesome people" is now open in Downtown Billings. Today, I stopped by to check it out and chat with the owners a little bit. Altered Ego Lifestyle Store is next door to The Monte, occupying the space that was formerly 406 Glass at 2816 1st Ave North.
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Altered Ego Lifestyle Store was founded by longtime friends and bandmates, Matt Ricigliano and Rusty Steele. The guys graciously let me pester them with questions and take pictures.
The store is filled with unique items for those who enjoy music, skating, and living life. The shop is bright, inviting, and comfortable.
Lots of records.
Vinyl is experiencing a revival. My 14-year-old kid started collecting records after she requested a record player for Christmas. This shop has some great titles. I wanted to buy the Biggie album seen above.
Eclectic fashion items.
They're on the Light Bike Trail
A cool mural and one of Billings' Light Bikes are seen on the east side of the shop's building.
The store carries various skate and "counter-culture" brands.
A fine collection of disc golf discs.
I'm definitely coming back for a Mellowstone hoodie.
The shop carries a small selection of curated munchies and snacks.
The guys said they want the store to be a comfortable spot, not just for shopping, but to hang out with friends for a bit. Guests could play games, cards, or just sit and visit at the table.

Co-owner Rusty Steele, with some of their special edition records.
Another shot of the vinyl display rack at Altered Ego Lifestyle Store.
The shop has some interesting decor pieces, including these retro skateboards.
The chess table near the front provides another spot for guests to chill.
A candle case under the till is filled with fun scents.
A large selection of skateboard decks, wheels, and trucks.
When I was a kid, I wanted a skateboard. My parents said no, because A) we lived in the country with a gravel driveway, a gravel road, with no sidewalks for miles, and B) they said I would break my leg. They were probably right about the "breaking my leg" part.
Altered Ego is planning a Grand Opening event in June. Follow their Facebook or Instagram pages for upcoming details.
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